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TechTips: Web Site URL Shortening

Eric Schnell

URL shortening is the process of taking a long web site URL and turning it into, well, a shorter one.

Shortened URLs are essential in communication channels where there is a limit to  the number of characters that can be used, such as with Twitter.

Shortened URLs can be useful when reading longer URLs aloud to customers over the phone, including URLs in printed materials, or when adding URLs to video displays or embedding them within presentations. Shortened URLs are also much easier to enter into mobile devices.

Head over TechTips to learn more about URL shortening.

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